Crisis Response In The Age Of Parody Accounts & Viral Social Media

How should you respond when your company is involved in a social media crisis of comedic proportions, and your brand reputation is seemingly being tarnished?

Who should you call on? What can you do?

Discover the phenomenon that is parody accounts, and how your company can effectively regain control of a possibly muddied narrative.


Create Content Your Customers Will Love With My Business Printables

Discover tools, templates, workbooks, and planners that will help you gain clarity, show up with confidence and create better content for your business.

Photo of Jhalisa John. Stylish young black woman holding book while sitting on table in a house.
Screenshot photo of Jhalisa John's viral TikTok video

Viral TikTok Secrets Revealed! How To Gain Followers Fast and Generate Quality Leads For Your Small Business

Discover how to go viral on TikTok in just 4 steps - and why you should even care about going viral in the first place if you own a small business

How To Set Up An Online Store In Trinidad & Tobago + Get Paid Without Using Paypal

Now you can take your business online and receive payments from customers in local $TTD currency.

Photo of Jhalisa John sitting in pretty pink Instagrammable restaurant with American props

3 Reasons To Start An LLC In The U.S. As A Non-Citizen & How You Can Do It For Less Than $200

Thinking about starting an LLC in the U.S.? Here is how Caribbean nationals from Trinidad and Tobago can register a business in the U.S 100% online.

How Much Does Your Company Spend On TikTok? A Look At The Future Of Social Media Marketing.

TikTok is positioned to become the most popular social media platform in the world. Its success has inspired a band of clones with Instagram, YouTube, and Snapchat launching its own versions of the app. Here is everything you need to know.

Screenshot of Jhalisa John's TikTok video
Young woman taking photos for her business

Your Shortcut To Planning The Perfect Brand Photoshoot For Instagram

If you're looking for Instagram picture ideas for your small business or personal brand, then use this super helpful shortcut to plan your next photoshoot.

Does Your Business Pass The Eyeball Test? Discover The Shortcuts That Make Your Marketing More Effective.

Successful people and companies have this one thing in common. Here are two shortcuts you can use to ensure that your business always makes a good first impression on online followers, connections, and buyers.

Two women using smartphone

Meet The Trinidad-Based Marketer Propelling Caribbean Entrepreneurs And Small Businesses To Success

You've probably heard my story, but not quite like this. In this blog post, read how I accidentally got started in social media marketing, and why I believe every entrepreneur should be the face of their business.